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Mezcal: From Farms to Bars and the Unseen Consequences of Its Popularity

·26 min·2 clips

Celebrities like Aaron Paul are cashing in on mezcal's authenticity, but what does that mean for Oaxacan farmers?

This episode explores the booming popularity of mezcal, detailing its traditional production in Oaxaca and the environmental and cultural impacts of its commercialization. It examines how celebrity brands and U.S. demand are affecting local farmers, water resources, and indigenous sovereignty, while offering insights into becoming a more ethical consumer.

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