Invest In Yourself: The Digital Entrepreneur Podcast · Phil Better

How to Reclaim Joy and Freedom as a Digital Caregiver with Michael George

·37 min·2 clips

Michael George says carrying the weight of the world may have contributed to his cancer diagnosis.

1. Invest In Yourself: The Digital Entrepreneur Podcast focuses on Michael George and his work with family caregivers through Soaring Families. 2. Phil Better introduces Michael George as a coach, author, international speaker, 30-year family caregiver, cancer survivor, and co-founder of Soaring Families. 3. The episode asks how caregivers can reclaim joy, peace of mind, and energy while supporting family members at home. 4. George says Soaring Families began as a calling after years of struggle, not as a plan to start a business. 5. He explains that the early motivation was to help other families avoid the hurdles his family faced. 6. George says his youngest son Ben was born with complex care needs and that the first hour after birth made clear something was seriously wrong. 7. He says it took about seven days to understand the long-term outlook and that the early years felt like being thrown into a tsunami. 8. George says he first tried to capture the experience in a self-published book because there was little support available. 9. He says that publishing taught him there are 50,000 to 70,000 titles released every year and that visibility alone was not enough. 10. George says Soaring Families was incorporated in 2015 and has evolved through small pieces, online presence, and learning over time. 11. He says the support model works for a child, spouse, or aging parent because the principle is building a care circle. 12. George says his father lived to 100, remained sharp, and still needed support because a body is not designed to live that long. 13. He says the hardest part of building the business was self-doubt, not technology, branding, or online presence. 14. George says the main risk was investing self-funded time and money into something people might not want. 15. He says Canada offers empathy and acknowledgement, but national recognition of family caregiving has a long way to go. 16. George says he usually has to reach out for government support rather than having it offered proactively. 17. He says asking for help is a powerful statement, not a failure, and that caregiving is not a solo act. 18. George says the pink book helps families organize emergencies, medications, and care routines into a calmer system. 19. The interview style is conversational, personal, and practical, with Phil Better drawing repeated comparisons between caregiving and entrepreneurship. 20. Caregivers, parents of disabled adults, and Canadians tracking family-care policy will get the most from this episode. 21. Listeners wanting abstract business theory without personal caregiving detail may skip it.

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