GOD-LED BUSINESS - Make Money Online, Work From Home, Passive Income, Online Business, Start a Podcast

932 | From Zero Strategy to Weekly Clients From a Podcast with Michelle Rose

·27 min·2 clips

Michelle Rose built a top 3% global podcast and signs a new client every week, starting with zero strategy.

The episode begins with host Steph Gass introducing Michelle Rose as a success story from her program, highlighting Michelle's journey from feeling clueless to building a profitable podcast business. Michelle explains she is a nomadic grandma helping midlife women overcome insecurities through skincare, fitness, and health. She found Steph's free bootcamp on Pinterest, despite not previously listening to podcasts. Michelle and her husband, Jonathan, attended the bootcamp, took extensive notes, and decided to invest in the paid program P2P, despite financial concerns. They trusted divine provision and used a payment plan. Michelle initially launched a podcast about creativity with her husband, which ranked in the top 1.5% globally but was harder to monetize. She later started a second podcast using SEO strategies as taught, which aligned better with her message and attracted clients. A key insight was starting with coaching instead of courses, which helped her understand client needs and build authentic relationships. Michelle streamlined her workflow to about two hours per week, added repurposing to a blog and YouTube, and grew her email list with over 50% open rates. She emphasizes the importance of CEO meetings with God for clarity and overcoming fear. The episode includes promotional segments for Steph's free Profitable Podcast Bootcamp, offering training on niching, content creation, and client conversion. Michelle advises listeners to pray, involve their spouse, and challenge themselves despite fear. The episode concludes with Michelle directing listeners to her podcast 'Making Life Beautiful Again' and Steph encouraging reviews and bootcamp sign-ups.

As heard by us

Michelle Rose's results make a practical case for an SEO-driven podcast business that still leaves room for family.

A business case about podcasting takes shape around Michelle Rose, a self-described non-techie grandma who began unsure of herself and expected she would probably fail.

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Why you'd press play

You want a podcast that finds clients while your social-media treadmill gets a well-earned coffee break.

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