
Free Zone Frontier · Dan Sullivan of Strategic Coach And Steve Krein of StartUp Health
Your Secret Weapon Is Discovering When You’re Great
·38 min·3 clips
Dan Sullivan reveals how a Walter Payton quote sparked a tool that transforms how entrepreneurs market their impact.
As heard by us
A plainspoken lesson in turning proof, promise, and positioning into one working sales tool.
The episode frames a clean distinction: when someone is good, they tell people; when they are great, people tell them. From there, Dan Sullivan and Steve Crane fold the idea into a Strategic Coach sales presentation, using it to show what the program does and what changes when…
Why you'd press play
A Strategic Coach tool for showing what you do and what happens when people participate.
Listen to the show on