Food Business Marketing Podcast - Strategy, Stories, and Tips to Build a Strong Brand · Katie Mleziva (Real Food Brands) & Clint Matthews (Start Right Foods)
160. Are You Using "Expedited Cautiousness"? Smart Growth for Food Brands
November 26, 2025·17 min·1 clip
Clint compares a fast-growing startup to a kid in football who outruns his blockers and gets tackled.
As heard by us
A practical case for slowing down just enough to grow with better fit.
Food business growth gets messy fast when every good opportunity starts to feel urgent, and this conversation stays on that pressure point. Clint's idea of expedited cautiousness gives the discussion a clear filter: move quickly enough to respond, but slow down long enough to…
Why you'd press play
For when growth feels tempting and dangerous at the same time.
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