About the Town Interview W. Reggie Lanez [Video Exclusive]
·3 min
The episode is an interview format where host Mo Baby questions guest Reggie Waynes about the music industry. Waynes, introduced as Mr. Stepping to the Arena, shares insights based on his experiences. The first topic addresses whether artists should remain independent or work with major labels, with Waynes advising that labels now require artists to have pre-existing buzz or budgets. He suggests focusing on building a fanbase and business structure to attract investment, whether from labels or private sources. Waynes emphasizes that the choice depends on the artist's goals, music style, and desired speed of exposure. He stresses the importance of honing one's craft and securing legal and financial setups like LLCs and music publishing organizations. The second question explores social media as a tool, with Waynes referencing Soulja Boy's pioneering use of platforms. He recommends running ads on YouTube, Google, and other services, noting that companies offer integrated access. Waynes argues that artists must invest money in themselves, as no major success happens without financial commitment. He encourages self-belief and budgeting as key components. The final question shifts to a lighter tone, asking about a Valentine's Day crush, to which Waynes names Lola Brooke. The episode wraps with acknowledgments to DJ Chase and the show. Throughout, the tone is educational and interview-based, focusing on practical advice for aspiring musicians.
