Disruptivo con Juan del Cerro

¿Cómo ayudar a disminuir la crisis hídrica? - Efecto Disruptivo

·24 min·2 clips
Mexico City faces a brutal water shortage in less than 170 days, affecting over 60% of the population.
The episode opens with host Juan del Cerro outlining Mexico's water crisis, noting that Mexico City could face a severe shortage in under 170 days. He cites expert Tamara Luengo's view that water is a tool for peace. Del Cerro shifts from problem to solution by introducing the book 'México 10, Emprendedores Sustentables Agua', a collaborative project with Editorial Lead, Tec de Monterrey, and Fundación Elbex. Co-coordinator Mónica Caballero joins from Monterrey, emphasizing the book's goal of providing hope through documented cases. She notes the diversity of entrepreneurs across ages and regions, such as Mexico City, Puebla, and Veracruz. Guest Rodolfo Torres, founder of ESAL, is introduced as one of the 10 featured entrepreneurs. Torres explains ESAL's rainwater capture technology, which includes separation, filtration, and purification to produce drinkable water. He states that a system can cover 70% of a household's annual water use for sanitation and laundry, based on a project in Iztapalapa. The system is priced accessibly, with plans to sell on Amazon. Torres links water extraction to subsidence and infrastructure damage in Mexico City, arguing rainwater harvesting mitigates this. When asked about his biggest challenge, he points to institutional resistance to changing water management models. Caballero then highlights another case: ALICE, a biotechnology company using microalgae to treat wastewater, founded by Ramón de Hoyos Cantú in Monterrey. The episode closes with thanks to all contributors and a call to action for listeners to be part of the 'efecto disruptivo'.
Listen to the show on