The episode opens with Dave questioning Mahoney about giving free advertising to McDonald's for the Big Arch burger, noting that listeners disagree. Mahoney claims people agree with him, but Dave counters that they haven't had positive feedback. Chris Jackson mentions a caller who agreed but wanted a cheese substitution, which Mahoney opposes because white cheddar is key. A voicemail plays where a listener accuses Mahoney of being paid by McDonald's and criticizes the burger as wet and soggy at two locations. Mahoney jokes he wishes he got kickbacks and admits he's for sale. He adds a caveat that the Big Arch depends on a good McDonald's, acknowledging there are more bad than good ones. Mahoney explains he's blessed to live 1.3 miles from a phenomenal McDonald's owned by a good franchisee. He shares that he used to drive to good McDonald's locations to eat. Another voicemail calls the Big Arch the nastiest sandwich ever, and Mahoney reacts as if his baby was insulted. Mahoney asks if the caller likes other McDonald's items, noting his long-term support for the chain. Dave comments that Mahoney's body is exhibit A of his McDonald's advocacy. The episode centers on listener feedback challenging Mahoney's promotion of the Big Arch and his defense based on McDonald's quality variations.
