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Is Now the Right Time to Sell Your SaaS Company? Insights on Valuation, Buyers, and the M&A Process

·42 min·2 clips
One bid can almost be double another, and the only way to find out is a process.
The episode opens with a direct founder question: is now the right time to sell a SaaS company, and what is it worth? Gaurav Basin of Allied Advisors and Colin McNeil of EY bring years of M&A work to the discussion. The early point is simple: founders often want a single price before they even enter a process. The episode pushes past that. Valuation depends on more than one number. Buyer type matters, and strategic buyers and private equity firms look at the same business differently. The advisor piece gets a lot of attention too. A good advisor does more than make introductions. They pressure-test the story around the company, looking at customer risk, tech debt, sales strength, and any repairs the business may need before a deal can work. That kind of scrutiny can actually make the process stronger. The guests also argue for running a broad process so founders can compare strategic and private equity interest instead of choosing one path too early. They leave room for saying no when a bid does not fit. They also note that strategic buyers may simply not be interested at a given stage, which can make private equity the more realistic path. Trust between founder and advisor comes up as well. Price matters, but so does judgment, because the advisor is often part counselor during one of the biggest decisions a founder makes. By the end, the episode lands on a plain point: a sale is not just a number, it is a fit test for the business, the buyer, and the people in the room.

As heard by us

A grounded exit discussion on valuation, buyer fit, and when a SaaS founder should sell.

Two seasoned M&A voices take a grounded look at when a founder should sell a SaaS company and why valuation is rarely a single fixed number. Gaurav Basin of Allied Advisors and Colin McNeil of EY keep the discussion on the factors that actually move a process: strategic versus…

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Why you'd press play

Weigh a SaaS exit before the process weighs you.

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