Before Your Summit: Paid Ads & Marketing Strategy to Maximize Your Virtual Summit · Jenzaia

BYS 17 | Promoting Your Summit Without Paid Ads

·19 min·1 clip

A Facebook ad strategist reveals three essential strategies to run a successful virtual summit without any paid advertising.

The host, a Facebook ad strategist, shares three key strategies for promoting a virtual summit without paid ads: organic audience building through social media blitzes and long-form content, affiliate marketing with speakers and partners, and optional podcast tours for increased visibility. She emphasizes that these foundational methods can lead to a successful summit, with ads serving as an amplifier later.

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A workable summit promo order: organic first, affiliates next, podcast tour only if it fits.

Jenzea lays out a workable summit promo sequence: start with organic promotion, add affiliate marketing, and bring in a podcast tour only if it fits. The point is easy to follow. Paid ads are not the base here; they work better once the rest of the launch is already moving.

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