24hr Production: A Brand Marketing Podcast · Gary Chan

What A Year (2024 Edition)

·21 min·1 clip

She hit her sales goal in September, then October through December went quiet.

24hr Production wraps the year with a conversational, lightly celebratory episode. Melissa and her cohost open by noting that the show has made it through 2024 together. They laugh about the episode count and frame the finale more as a recap than a standard installment. The early days of the podcast come back into view as they remember having almost no plan and figuring things out as they went. That improvised start still matters to them because it set the tone for the year. The conversation moves into what they want to keep learning next. Email marketing comes up as a topic they want to explore more carefully in 2025. They see it as an older tool that is still part of everyday communication, and they want to understand whether people are still receptive to it. The hosts also talk about the digital team heading to Vegas in January for a big show. They expect that trip to bring new ideas and useful education. Learning shows up as part of the team’s culture, along with the habit of sharing information and comparing notes. The point is to talk about what they have actually experienced, even when the information is not brand new. They keep coming back to the value of best practices that come from real work. Near the end, the conversation widens beyond the podcast itself. They mention a monthly book club and potluck meal as part of the rhythm of the workplace. Those details make the behind-the-scenes life feel active and communal. The episode closes with holiday wishes and a hopeful look toward 2025.

As heard by us

A candid year-end recap that captures two marketers thinking aloud in real time.

24-hour Production closes 2024 with a loose year-end recap that feels candid rather than polished. Melissa and her cohost look back on starting the show together, joke about the episode count, and settle into the kinds of questions they still want to work through, especially…

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Why you'd press play

You want a year-end marketing recap that feels like a real shop conversation.

Read the full recommendation in PlayNext →

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